11 Tips for Simple And Awesome Writing SEO Friendly Blog Posts
If you wish to bring more site visitors, you must create SEO Friendly blog posts that are not just engaging and informative but also optimised for SEO. SEO (search engine optimisation) is increasing your website’s visibility and relevancy for keywords and phrases relevant to your site. If you follow a few simple rules, you can create blog posts that rank higher in Google and other search engines and increase organic visitors to your website.
What is a blog post?
Blog posts are pieces of content posted on the blog. It’s a means to communicate with a reader regarding a particular subject or concept. Blog posts are typically casual and informal. They cover a variety of topics, from personal experiences to informative posts about specific fields or industries.
Types of blog posts
There are many blog posts, each serving an individual purpose. Knowing the different types of posts will aid you in creating content that is specifically tailored to the needs of your readers. Here are a few of the most popular kinds of blogs:
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- How-To
A how-to blog post gives step-by-step directions on how to accomplish something. It’s a helpful guide to help readers complete a specific task.
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- List-Based
A blog post with a list format is a blog post that offers an overview of suggestions, ideas, or other items that are related to a specific topic. It is a popular style because it’s easy to read and understand.
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- News Article
News articles are blog posts that discuss a recent news event or report. It is typically composed in an editorial manner and gives the reader the latest information about an issue.
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- Interview
The interview-based blog posts provide a dialogue between the author and an expert on the topic. It gives insight into a specific topic or field and allows readers to listen to someone with direct knowledge.
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- Review
The term “review” refers to an article that reviews the quality of a service, product, or experience. The reader is provided with an honest and objective opinion on the topic.
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- Personal
A personal blog is an article that reflects the writer’s personal experiences and views. The content is typically conversational and offers the reader an insight into the writer’s personal life.
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- Explainer
An explainer blog article breaks down a complex concept or topic into simpler terms. It’s an excellent method to inform the reader about the subject.
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- Image-Based
A blog post with images is a blog post that is mainly composed of graphics or images. It’s a beautiful method of presenting information. It is also a great way to convey a story or highlight an item.
11 Tips for Writing SEO-Friendly Blog Posts
1. Do keyword research:
Before you start writing, you must know what your target audience are seeking online. Use tools like Google Keyword Planner, SEMrush, Ahrefs, Moz Keyword Explorer, or Keyword Everywhere to determine which keywords and topics are in high demand in your field.
It is also possible to look over the websites of your competitors and determine the keywords they rank for. Look for keywords with a high number of searches, low competition, and high intention (meaning they signal a strong demand or interest from the user).
2. Choose a catchy title:
Your title will be the first thing your visitors and search engines will see; therefore, it must be clear, appealing, and concise. It should contain your primary keyword and convey the direct benefits or importance of your blog article.
You may also add modifiers such as “how to,” “best,” “guide,” “tips,” etc. to make your headline more appealing and precise. For instance, you could change the title to “SEO Friendly Blog Posts” to make it more attractive and create “How to Write SEO Friendly Blog Posts in 11 Easy Steps“.
3. Write a compelling introduction:
The introduction to your blog post will be the first thing your visitors and search engines can see. Therefore, it should attract them and get them interested in reading more. It should provide a brief overview of the blog post’s content: what it’s about, why it’s essential or valuable to your readers, and what they can learn or take away from it.
Also, you should include your keyword in the first paragraph, which should be in the first sentence. For instance, Writing SEO-friendly blog posts is essential to rank higher on Google and drive more organic traffic to your website.
4. Use headings and subheadings.
Subheadings and headings help organise your blog post and make it easier for readers and search engines to read and comprehend. They also aid in breaking the blog article into smaller parts that are focused on a single concept or a single point.
It is recommended to use H1 tags to create your main title, H2 tags for your primary headings, and H3 tags to create subheadings. Also, you should include your keywords, or variations of them, in a few of your subheadings and headings. However, it would be best if you didn’t overdo it to make them appear like they weren’t natural.
5. Use transition words
Transition words allow readers to browse your text and comprehend the connection between paragraphs and sentences. Let’s say, for instance, you have three main reasons customers purchase your product. Use words that signal, such as ‘first of all,” “secondly,” and ‘in the end.’
Additionally, words such as “however,” “similarly,” and ‘for instance’ send clear signals that your audience is being notified. The reader will immediately know the conclusion that follows words such as “to summarise” or ‘in short.’ These words are crucial to the structure of your writing.
6. Use related keywords
Adding the keyword you want to focus on will make it less appealing to read. It will also impact your search ranking. Google is becoming more innovative and is urging you to write content that readers will enjoy. Google only wants to incorporate your keyword in some sentences and offers other ways to determine what your content is about.
One way that Google can determine the subject matter of your writing is by recognizing synonyms and different keywords related to your keyphrase. This is why you must use synonyms and other keywords in your writing.
Synonyms are easy to identify; however, figuring out the most appropriate keywords is a little more complicated.
7. Write engaging and informative content:
Your blog post’s content is the most important part you write for your blog posts. Therefore, it should be entertaining and instructive to the readers. It should be written in a concise, clear, and conversational tone that matches your brand’s voice and your audience’s preferences.
Also, using brief paragraphs, including lists, bullet points, videos, images, graphs, charts, and more, will make your material more appealing visually and easier to comprehend. Also, provide helpful information that can answer your readers’ queries, solve their issues, or assist them in achieving your goals.
8. Optimize your images:
Images can help enhance the content of your blogs by creating visual interest and further illustrating your message. But they may also hinder your website’s loading speed and impact the performance of SEO if they need to be optimised correctly.
To optimise your images, you should use descriptive file names that include your keywords or phrases (e.g., SEO-friendly-blog-post.jpg), use alt text that describes what the image is about (e.g., alt=”SEO friendly blog post example”), use appropriate file formats (e.g., JPEG for photos, PNG for graphics), and compress or resize your images to reduce their file size.
9. Include a call to action:
The term “call to action” (CTA) can be described as a message or button that entices your readers to take a specific action after reading your blog article. It could include signing up for your newsletter, downloading an ebook free of charge, signing up for a webinar, purchasing a product or service, and so on.
CTAs are a way to get your readers to take action. CTA can help you transform your readers into customers or leads and improve conversion rates and revenues. Include a concise and convincing CTA at the bottom of each blog post. It should be a CTA that aligns with your purpose and offers the reader a distinct advantage or value.
10. Use social sharing buttons:
Add social sharing buttons to your blog articles to make it easier for users to spread your blog posts via social networks.
11. Optimize your URL structure:
Choose a simple, descriptive URL that contains the keyword you use as your primary. This will make it easier for search engines to know the content of your blog post.
If you follow these guidelines, follow these tips to write SEO-friendly blog articles that rank higher on Google or other major search engines. They will also draw more people to your site and increase your authority and online presence.
How to write Blog Posts Title for SEO (With Examples)
The title of your blog post is crucial for your readers and search engines. It should be appealing, descriptive, and optimised to target your keyword. Here are some suggestions to help you create SEO-friendly blog titles:
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- Utilising numbers in the titles of blog posts, for example, “10 Tips for Writing SEO-Friendly Blog Posts,” could aid in making your position more engaging.
- Utilise powerful words. Using powerful words like “ultimate,” “proven,” or “essential” can make your name more appealing.
- Be specific. Your title should clearly describe the content of your blog post.
- Limit it to 60 characters. Your title should be brief, concise, and at most sixty characters long.
- Use your focus keyword: Include your primary keyword in your title whenever you can; however, ensure it is not forced and does not sound natural.
Examples of SEO-friendly blog titles include:
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- “The Ultimate Guide to SEO for Bloggers”
- “10 Essential Tips for Writing Engaging Blog Posts”
- “How to Increase Your Blog Traffic with Social Media Marketing”
Bonus Tip: Keep your content up-to-date.
Many ask on various forums, “How often should I update my blog?” and “Is content freshness a ranking factor?” And I understand the reasoning behind it.
It would be wonderful to hear that you don’t need to keep your blog updated regularly, which would simplify things for all of us. Unfortunately, that’s not the situation.
You must keep your blog updated with the new content for many reasons.
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- It can boost the number of pages that are on Google’s index. Google index. This makes your site and the domain stronger.
- This is another reason for readers to return to your blog.
- It’s a great excuse to stay in touch with your readers.
- It’s one way to keep up the game or outdo your competition.
- It will assist you in improving your writing abilities.
- It may result in more pages being viewed.
FAQ
1. What is SEO?
SEO is a term used to describe search engine optimisation. It’s optimising your site or blog to increase its appearance on search results pages.
2. Why is SEO important for blog posts?
SEO is crucial for blog content because it can help your blog posts be more prominent on the search results pages, which makes it easier for your readers to find your blog posts.
3. How to know if blog post is seo friendly?
Here are a few ways to tell if an article is optimised for SEO.
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- Utilise a tool like Yoast SEO to test your blog’s readability and SEO friendliness.
- Verify that your blog post is tagged with the meta description and title tag.
- Make sure your blog post includes a keyword-rich URL.
- Verify that your blog post contains external and internal hyperlinks.
- Verify that your blog post contains images that have alt tags.
4. How do I choose a focus keyword for my blog post?
Choose a keyword that is related to the topic and has a high volume. Utilise tools for keyword research to find relevant keywords and phrases you could use in your blog post.
5. What is keyword stuffing?
Keyword stuffing refers to using keywords over and over within your content to try to alter the search engine ranking. This is considered a black-hat SEO method and could result in being penalised by search engines.
6. How often should I update my blog posts?
It is suggested to refresh your blog’s content every year to ensure it is relevant and current.
Conclusion
The creation of SEO-friendly blog content requires balancing writing that is both for readers and search engines. With these suggestions, you can write engaging and informative blog posts optimised for SEO and draw more people to your website. Regularly refresh your blog’s posts to ensure they are fresh and current.